In the early 2010s, the market was relatively stable, with property prices climbing at a predictable pace. But in 2012, everything changed with the introduction of the ‘Lex Weber’ law. Designed to limit the construction of second homes to 20% of a commune’s housing stock, the law aimed to prevent holiday-home overdevelopment and preserve the natural Alpine charm. The resulting scarcity effect pushed prices higher, making available properties even more coveted.
Many Alpine villages sought ways to benefit from exemptions to the law, but few managed it with the same finesse as Andermatt. Nestled in the canton of Uri, this former sleepy village took a bold leap forward with the Andermatt Swiss Alps project. What followed was a renaissance: luxury hotels, elegant apartments, and a world-class golf course all sprang to life, turning Andermatt into a sought-after, year-round destination. The results speak for themselves – property prices in the village have climbed by an average of 7.3% per year over the past decade, with a stunning 22% surge in sales volume recorded in 2022 alone.
The appeal of Swiss Alpine real estate, however, extends beyond individual villages. The entire market is shaped by unique factors that set it apart. Strict building regulations keep supply limited, creating an almost built-in stability for investors. Resorts like Andermatt have broadened their appeal with off-season offerings, ensuring that occupancy rates remain high and rental yields attractive even when the snow melts. And, of course, Switzerland’s safe-haven reputation – both politically and economically – makes it a magnet for high-net-worth buyers seeking long-term security.
Compared to its neighbours in France and Austria, Switzerland’s resort towns command a noticeable premium. In Verbier, for instance, ultra-prime property prices reach around €28,600 per square metre. To put that into perspective: in Courchevel, prime properties average €23,000 per square metre, in Val d’Isère they peak at €18,600, and in smaller resorts like Sainte-Foy-Tarentaise, prices range from €5,000 to €8,000 per square metre. Meanwhile, Swiss cities like Zurich and Geneva have experienced more moderate price increases, reinforcing the idea that the Alpine villages have an irresistible pull on global demand.
So, what does the future hold for this idyllic real estate market? The signs point to continued growth, though certain trends will shape the path ahead. Demand for primary and secondary Alpine residences shows no signs of waning, particularly in resorts offering year-round activities. Infrastructure improvements, from better transport links to international schools, are expected to enhance accessibility and attract an even broader clientele.
While regulatory changes to property laws or taxation in Switzerland and buyers’ home countries could steer the market in new directions, the Swiss Alpine property sector – especially Andermatt – has consistently demonstrated its ability to adapt and thrive despite shifting conditions. With its combination of exclusivity, scenic grandeur, and solid investment potential, the region’s appeal is only set to grow. The next five years promise continued evolution, with demand and innovation driving the market forward into a new era of Alpine allure.